Cenote Solutions

While generic CRM platforms excel at automating tasks like sales tracking and email outreach, they often fall short in the world of education. Education is far more than a series of transactions; it's about building connections, engaging students, and offering impactful, personalized support.

At the same time, many institutions have already invested heavily in tools and platforms not built for this level of complexity. These systems can fall short, making it challenging to course-correct. Rather than a full reset, institutions can benefit more from a way to build on what is already there without having to undertake major overhauls.

Cenote Solutions recognizes these complexities and addresses them with its purpose-built software, Student Pulse. Offering unmatched personalization and agility, this all-inclusive engagement, support, and relationship management application enables institutions to connect with students on a deeper level. The platform equips schools with tools to manage and enhance all facets of the student experience, including recruitment, retention, and even mental health support.

“Education is a complex space with highly specific needs. Larger CRM systems may offer broad functionality, but they are not built for the specific needs of educational institutions. They're not designed to understand a student's mood or provide a personalized engagement based on their academic or personal context,” says Mark Sampson, CEO. “That's where we excel."

Student Pulse offers sector-specialist applications and services to the education and training industry, maximizing the value of data institutions already have to facilitate an improved student experience. Its affordability and rapid ROI make it an even more compelling choice for educational institutions. Universities may spend millions on traditional CRM systems, but Student Pulse offers comparable or even better outcomes for a fraction of the price.

Apart from its cost-effectiveness, agility is built into its DNA. As a smaller, market-focused business, the team behind Student Pulse can quickly respond to the evolving needs of its clients. It gets solutions to the market faster and ensures institutions have what they need, when they need it.

The flexibility of the software is further enhanced by its cloud-based infrastructure. Student Pulse is based on a robust PostgreSQL database that easily integrates with existing systems, enabling organizations to compile data from various sources into a single, all-inclusive platform. Institutions can more easily interact with students through their preferred channels using the multi-channel communications engine, which supports everything from social media to text messages and emails.

The software also provides institutions with highly efficient analytics tools, including risk prediction, sentiment analysis, and even mental health and neurodiversity tracking, all essential for supporting students holistically. With Student Pulse, universities can make data-driven decisions, identifying at-risk students early and providing the right support before issues escalate.

The software is incredibly fast to implement. While traditional enterprise systems can take anywhere from 12 to 18 months to roll out, Student Pulse can be fully operational in just 10 to 12 weeks.

The results speak for themselves. At one regional university, Student Pulse helped improve conversion rates, resulting in 13 percent more applicants accepting offers and enrolling than in previous years. In another case, a major university used the software to increase student retention by 10 percent. In New Zealand, a polytechnic focused on equity students used Student Pulse to improve academic success by 8 percent, with the biggest gains seen among Māori and Pasifika students.

As education continues to embrace AI, Student Pulse is already charting the course. Through Athena, an AI assistant, the platform delivers highly personalized guidance to students. By analyzing each student's specific data, Athena provides customized advice, ensuring support is always relevant to their individual needs.

Cenote Solutions is reshaping how educational institutions connect with, assist, and empower students through Student Pulse—turning every interaction into a chance for meaningful, lasting change.