IN MY OPINIONL AST WORDInnovation Approaches to Student Recruitment and Retention StrategiesRoanne Law,Assistant Director of Marketing and Admissions, CUHK MBA30The Role of Social Media Marketing within the Field of EducationLoren Childress,Director of Marketing and Communications, Columbia School of Social Work08Kathryn Fraser, CEOA GAME CHANGER FOR SCHOOL ADMISSIONS & MARKETINGSCHOOLADMISSIONSMANAGEMENTCOMPANY OFTHE YEARIN APAC2024 COVER STORY12Gregory Campitelli,Co-Founder and Director Antony Campitelli, CEO and Co-FounderCONTENTS
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